Nike Netherlands
Risk Everything
Street football is a fundamental pass time for many young Dutch footballers. A local street football tournament was created, held in Westergasfabriek, as an activation to Nike’s larger Risk Everything global campaign. The scope of the project included fly postings around Amsterdam, projected artwork on Westergasfabriek for social posts to promote the event, a 3D printed skull trophy, bespoke designed rings, and limited edition winner jackets.
Role: Design and Production